12 New Japan Snacks You Have to Try on Your Next Trip

New Japan Snacks

Planning a trip to Japan? One of the best ways to dive into the culture is by sampling its incredible array of snacks.

From sweet delights to savory treats, Japan’s snack scene is bursting with creativity and flavor.

Here are 12 new Japanese snacks you absolutely have to try on your next adventure. 😊

1. Tokyo Tulip Rose

Tokyo Tulip Rose

The Unique Textures and Flavors of Tokyo Tulip Rose

Tokyo Tulip Rose is a delightful treat that combines various textures and flavors to create a unique snacking experience. Here’s what makes it special:

a. Crunchy Exterior

The outer layer is made from delicate, crisp cookies known as “Cat Tongue Biscuits”.

b. Creamy Center

Inside, you’ll find a smooth, whipped chocolate cream that’s rich and indulgent.

c. Extra Crunch

A second crispy layer surrounds the filling, adding more texture to each bite.

Explore Three Mouthwatering Flavors of Tokyo Tulip Rose

You can enjoy Tokyo Tulip Rose in three mouthwatering flavors:

a. Mixed Berry

This flavor combines the sweetness of strawberries with the tartness of raspberries for a fruity punch.

b. Nutty Caramel

Perfect for those who love a deeper flavor, it offers a sweet caramel taste with added crunch from nuts.

c. Passion Fruit Mango

A blend of passion fruit and mango that brings a taste of the tropics to your palate.

Where to Buy

https://www.tuliprose.jp/index.html#anc_shop

2. Pista & Tokyo

Pista & Tokyo
Photo Credit: PISTA & TOKYO

A Pistachio Lover’s Paradise

If you’re nuts about pistachios, you’re in for a treat with Pista & Tokyo!

This brand is all about celebrating the delicious green nut in various snack forms.

They’ve got something for everyone, whether you like your pistachios in cookies, sandwiches, or blended into chocolate.

Three Ways to Enjoy Pistachios

a. Pistage

Imagine biting into a crumbly cookie and finding a treasure trove of pistachio cream inside.

That’s Pistage for you! It’s rich, nutty, and oh-so-indulgent. If you love pistachios, this might become your new favorite snack.

b. Pistachio Sando

This one’s for those with a sweet tooth. Picture pistachio-flavored chocolate nestled between two pistachio cookies.

It’s creamy and sweet, though some snackers say the pistachio flavor is a bit subtle. Still, it’s a yummy treat worth trying!

c. Pistachio Chocolate

This is a smooth, melt-in-your-mouth delight. They mix lots of pistachio paste into white chocolate, creating a creamy treat that’s packed with pistachio flavor.

It melts slowly, letting you really enjoy the taste. Perfect for when you want to savor your snack!

Where to Buy

https://www.pistaandtokyo.jp/shoplists/

3. New York Perfect Cheese

New York Perfect Cheese

A Cheesy Delight with a Twist

Get ready for a taste sensation that’ll make your taste buds dance! New York Perfect Cheese is a snack that brings together flavors you might not expect. It’s like a little piece of New York, reimagined with a Japanese touch.

What Makes It So Special?

a. Crispy Outside, Creamy Inside

The outer layer is made from Langue de Chat dough (that’s French for “cat’s tongue” – don’t worry, no cats involved!).

It’s mixed with Gouda cheese powder, giving it a rich, cheesy flavor.

b. Heavenly Filling

Bite into it, and you’ll find a fluffy cream mixed with cream cheese and white chocolate.

It’s a perfect blend of sweet and savory that’ll make you want more.

c. Flavor Explosion

When you take a bite, you’ll first taste the savory Gouda cheese.

Then, the sweetness from the white chocolate kicks in, creating a really interesting mix of flavors.

Where to Buy

https://newyork-perfect-cheese.com/en

4. Press Butter Sand

Press Butter Sand
Photo Credit: バターサンド専門店 PRESS BUTTER SAND

Butter Lovers, Rejoice!

If you think butter makes everything better, you’re in for a treat!

Press Butter Sand is a Japanese cookie that takes butter to a whole new level.

These sandwich cookies are so rich and creamy, they might just become your new favorite snack.

What Makes It So Special?

a. Hokkaido’s Finest

These cookies use fresh butter from Hokkaido, Japan’s dairy capital. It’s known for being super creamy and flavorful.

b. Double the Deliciousness

Inside each cookie, you’ll find not one, but two layers of buttery goodness. There’s a smooth buttercream and a sweet, gooey butter caramel.

c. Crispy Meets Creamy

The cookies are baked using a special method called Hasami-yaki.

They press the dough between two hot iron plates, making the outside nice and crispy. It’s the perfect contrast to the soft, creamy filling.

d. Flavors Galore

While the classic butter flavor is a must-try, they also offer other tasty options.

You can find chocolate, green tea (Uji matcha), and even seasonal flavors like strawberry and pistachio.

Each one still has that amazing buttery taste, but with its own special twist.

Where to Buy

https://buttersand.com/en/store/

5. S’mores

S’mores
Photo Credit: 焼マシュマロ・タルト スモア

A Tasty Twist on a Campfire Classic

Think you know s’mores? Think again! Japan has put its own spin on this beloved treat, creating a snack that’s both familiar and excitingly new.

Get ready to discover s’mores like you’ve never tasted before!

What Makes Them Unique?

a. Gourmet Chocolate

These s’mores are topped with high-quality Belgian couverture chocolate. It’s rich, smooth, and takes this snack to a whole new level of deliciousness.

b. Perfectly Toasted

The marshmallows are carefully toasted to golden perfection, giving you that classic s’mores experience.

c. Texture Delight

Bite into one of these, and you’ll get a satisfying mix of textures.

There’s the crispiness from the toasted marshmallow and the smooth, melt-in-your-mouth feeling of the premium chocolate.

Where to Buy

https://roasted-marshmallow-smore.com/#shop

6. Gouter de Roi

Gouter de Roi
Photo Credit: GATEAU FESTA HARADA

A Snack Fit for Royalty

Ever wanted to eat like a king? Well, now’s your chance! Gouter de Roi, which means “Snack for a King” in French, is a fancy treat that’s super popular in Japan.

Made by Gateau Festa Harada, this snack will make you feel like royalty with every bite!

What Makes It So Special?

a. Fancy French Bread

It all starts with a special French baguette. They use a unique mix of wheat to make it just right.

b. Butter Heaven

They don’t hold back on the good stuff! Each slice is generously coated with high-quality melted butter. Yum!

c. Sugar Sparkle

To make it extra special, they coat the bread with sugar. It gives you a sweet crunch in every bite.

d. Perfectly Crispy

These aren’t your ordinary toasts. They’re super crunchy, making them so satisfying to munch on.

Where to Buy

https://www.gateaufesta-harada.com/store

7. Audrey’s Glacia

Audrey's Glacia
Photo Credit: オードリーオンラインショップ

A Creamy Treat to Cool Your Senses

If you’re looking for a snack that’s both rich and refreshing, Audrey’s Glacia is the way to go!

This popular Japanese treat is like a little piece of luxury you can enjoy anytime. Let’s dive into what makes it so special!

What’s Inside This Tasty Treat?

a. Butter Bliss

They start with top-notch butter, giving Glacia its rich, creamy taste.

b. Milky Goodness

Fresh milk makes it extra creamy and smooth.

c. Flavor Fun

You can find Glacia in lots of flavors! Think green tea, chocolate, or even fruity seasonal specials.

d. Shiny Coat

Each piece is covered in chocolate or a sweet glaze, making it look as good as it tastes.

Why You’ll Love It

a. Creamy Dream

When you bite into Glacia, it feels luxurious and smooth in your mouth.

b. Flavor Adventure

Whether you like earthy green tea or rich chocolate, there’s a Glacia for you.

c. Fun Textures

The outside is a bit crunchy, but the inside melts in your mouth. It’s like two treats in one!

Where to Buy

https://audrey-strawberry.com/

8. Tokyo Campanella

Tokyo Campanella
Photo Credit: 東京カンパネラ

A Symphony of Sweetness in Every Bite

Get ready to discover Tokyo Campanella, a snack that’s as delightful to eat as it is to look at!

This famous Japanese brand creates treats that are sure to make your taste buds sing.

Let’s explore what makes these snacks so special!

What’s in These Tasty Treats?

a. Light and Crispy Base

It all starts with a delicate biscuit made from top-quality flour. It’s so light, it almost feels like it could float away!

b. Butter Goodness

They add rich butter to make everything taste extra creamy and delicious.

c. Chocolate Magic

Depending on which one you try, you might find dark, white, or even green tea (matcha) flavored chocolate. Yum!

d. Egg-cellent Addition

Eggs and milk are mixed in to make the biscuits just right – not too hard, not too soft.

Why You’ll Fall in Love It

a. Crispy Delight

When you take a bite, you’ll hear a satisfying crunch. Then, it melts away in your mouth like magic!

b. Rich Flavor

Thanks to all that butter, every bite is creamy and full of flavor.

c. Sweet Treat

The chocolate on top makes it sweet and fancy. If you try the green tea flavor, you’ll get a hint of earthy taste too.

Where to Buy

https://tokyo-campanella.com/en/shop/

9. Sugar Butter Sand Tree

Sugar Butter Sand Tree
Photo Credit: 株式会社グレープストーン

A Crunchy Forest of Flavor

Imagine biting into a cookie that sounds like a tree branch snapping – that’s the fun experience you get with Sugar Butter Sand Tree!

These unique Japanese cookies are packed with flavor and have a satisfying crunch that’ll make you reach for another.

What Makes These Cookies Special?

a. Seven-Grain Wonder

The cookies are made with a special mix of seven different grains. You’ll find oats, corn grits, and whole wheat flour in there, among others.

b. Butter Bonanza

They use two kinds of butter – fermented butter and brown butter. This gives the cookies a rich, nutty taste that’s out of this world.

c. Creamy Surprise

Inside, you’ll find a layer of smooth white chocolate. It’s like a little treasure hidden between the crunchy cookies.

Why You’ll Love It

a. Crunch Time

When you bite into one of these cookies, it makes a satisfying crack. It’s fun to eat and tastes great too!

b. Butter Bliss

Thanks to the special butter mix, these cookies have a deep, rich flavor that’ll make your taste buds dance.

c. Perfect Pairing

These cookies go great with coffee or tea. They’re the ideal snack for a relaxing afternoon break.

d. Souvenir Star

These cookies are super popular as souvenirs. They’re a tasty way to remember your trip to Japan!

Where to Buy

https://shop.grapestone.co.jp/shops?brand_ids=9

10. Maple Mania

Maple Mania
Photo Credit: シュクレイオンラインストア

A Sweet Taste of Maple Magic

If you’re a fan of maple syrup, you’re in for a treat! Maple Mania is a Japanese brand that’s all about bringing the rich, sweet taste of maple to your snack time.

Their most famous treat? The Maple Butter Cookie. Let’s dive into what makes these cookies so special!

What’s in These Tasty Treats?

a. Maple Sugar Goodness

The star of the show is maple sugar, giving these cookies their amazing maple flavor.

b. Butter Bliss

They use top-notch butter to make the cookies extra rich and creamy.

c. Perfect Cookie Base

A special mix of wheat flour creates the just-right texture.

d. Hidden Surprise

Inside, you’ll find a layer of butter-flavored chocolate. Yum!

Why You’ll Fall in Love It

a. Maple Aroma

As soon as you open the package, you’ll smell that wonderful maple scent.

b. Crispy Delight

These cookies are light and crispy, giving you a satisfying crunch with every bite.

c. Buttery Goodness

Thanks to all that quality butter, these cookies taste rich and luxurious.

d. Hint of Salt

A tiny bit of salt brings out all the flavors, making each bite even more delicious.

Where to Buy

https://sucreyshopping.jp/themaplemania/shoplist

11. Morozoff Feuillage

Morozoff Feuillage
Photo Credit: モロゾフ株式会社

A Nutty, Chocolatey Delight

Get ready to discover Morozoff Feuillage, a snack that’s all about amazing textures and flavors!

This popular Japanese treat is like a tiny treasure chest of deliciousness.

Let’s unwrap the secrets of what makes it so special!

What’s Inside This Tasty Treat?

a. Crispy Biscuit Layers

Two thin, crispy biscuits form the base of this treat. They’re light and airy, giving you that perfect crunch.

b. Chocolate Layer

Between these biscuit layers, you’ll find a thin spread of smooth chocolate. It adds a touch of sweetness to every bite.

c. Nutty Coating

The outside is generously covered in nuts. They add extra crunch and a burst of flavor.

Why You’ll Love It

a. Texture Paradise

When you take a bite, you get a mix of crunchy nuts, crispy biscuit, and smooth chocolate all at once. It’s like a party in your mouth!

b. Sweet and Nutty Balance

The chocolate brings sweetness, while the nuts add a savory touch. It’s not too sweet, making it just right for most people.

c. Smell the Goodness

These treats smell amazing! It’s probably because they use really good ingredients.

Where to Buy

https://www.morozoff.co.jp/shop/

12. Butter Butler

Butter Butler
Photo Credit: シュクレイオンラインストア

A Buttery Bliss from Japan

Get ready for a taste of pure indulgence with Butter Butler!

This Japanese treat is all about celebrating the rich, creamy goodness of butter.

It’s like a little piece of luxury you can enjoy anytime. Let’s dive into what makes it so special!

What’s in This Buttery Wonder?

a. Fancy European Butter

They use special fermented butter from Europe. It’s what gives Butter Butler its amazing flavor.

b. Sweet Maple Touch

The pastry is soaked in maple syrup, adding just the right amount of sweetness.

c. Flaky Pastry Base

The butter and maple goodness is all wrapped up in a light, flaky pastry.

Why You’ll Fall in Love It

a. Butter Flavor Explosion

When you take a bite, you’ll taste butter like never before. It’s rich, creamy, and oh-so-satisfying.

b. Sweet and Salty Dance

The maple syrup makes it sweet, but the fancy salt adds a hint of savory. It’s a perfect balance!

c. Melt-in-Your-Mouth Magic

As you eat it, Butter Butler just melts away in your mouth. It’s a truly luxurious feeling.

Where to Buy

https://sucreyshopping.jp/butterbutler/shoplist

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